Engagement Insights AI Agent

Analyzes engagement data, extracts insights, and auto-generates tailored reports for HR, leaders, and executives.

About the Agent

The Engagement Insights AI Agent is a ZBrain solution developed for the HR department, supporting Employee Lifecycle and Employee Relations functions. The agent analyzes structured survey data to extract trends, identify performance outliers, and surface key engagement drivers across the organization. It provides synthesized insights from both quantitative scores and qualitative feedback, enabling consistent reporting for HR teams and leadership stakeholders.


The agent applies a combination of statistical analysis and natural language processing to uncover patterns in employee sentiment, feedback themes, and organizational dynamics. It processes free-text comments alongside numerical survey data, generating structured outputs that highlight areas of concern or improvement. Insights are segmented by dimensions such as region, function, or time period, supporting targeted action and strategy development.

It produces consistent, explainable outputs and generates tailored reports aligned with the needs of different audiences—ranging from detailed analytical views for HR practitioners to executive-level summaries with contextual insights. The agent supports on-demand and scheduled operation modes, and integrates with existing reporting systems. Output formats include editable briefs, dashboards, and printable PDF reports, enabling scalable, accurate, and role-specific communication of engagement insights.

Accuracy
TBD

Speed
TBD

Input Data Set

Sample of data set required for Engagement Insights AI Agent:


Normalized Engagement Data (Sample of 40 Records)

Employee_ID Department Engagement_Score Manager_Score Response_Date Feedback Source_System Notes
3001 Operations 4 4 2025-01-06 Overall good experience SurveyMonkey -
3002 Operations 3 3 2025-01-06 Would like more training SurveyMonkey -
3003 Operations 2 2 2025-01-07 Too much workload SurveyMonkey -
3004 Operations 5 5 2025-01-07 Supportive environment SurveyMonkey -
3005 Operations 3 4 2025-01-08 Appreciate recent changes SurveyMonkey -
3006 Operations 1 2 2025-01-08 Long hours and no recognition SurveyMonkey -
3007 Operations 4 5 2025-01-09 Great leadership SurveyMonkey -
3008 Operations 2 3 2025-01-09 Need better communication SurveyMonkey -
3009 Operations 3 3 2025-01-10 (empty) SurveyMonkey Missing free text
3010 Operations 5 5 2025-01-10 Very satisfied SurveyMonkey -
1021 Sales 4 3 2025-01-10 Great team spirit Google Forms -
1034 Sales 2 1 2025-01-09 Need more clarity on goals Google Forms -
3021 Operations 3 4 2025-01-12 Processes improved, but overtime is rising SurveyMonkey -
3033 Operations 1 2 2025-01-13 Communication is lacking SurveyMonkey -
3038 Operations 4 5 2025-01-13 (empty) SurveyMonkey Missing free text
5011 Human Resources 5 5 2025-01-15 Best experience so far HR Tool -
5022 Human Resources 3 4 2025-01-15 More transparency needed HR Tool -
6001 IT 4 3 2025-01-14 Fast response times Internal Form -
6002 IT 2 2 2025-01-14 Need updated tools Internal Form -
6003 IT 3 3 2025-01-15 Improving culture Internal Form -
7001 Finance 3 4 2025-01-16 Leadership listens Email Survey -
7002 Finance 4 5 2025-01-16 Great benefits package Email Survey -
7003 Finance 2 3 2025-01-17 Stress due to deadlines Email Survey -
3011 Operations 2 1 2025-01-11 Micromanagement issue SurveyMonkey -
3012 Operations 3 4 2025-01-11 Room for improvement SurveyMonkey -
3013 Operations 4 4 2025-01-12 Workplace has improved SurveyMonkey -
3014 Operations 3 2 2025-01-12 Better conflict resolution needed SurveyMonkey -
3015 Operations 1 1 2025-01-13 Toxic culture SurveyMonkey -
3016 Operations 5 5 2025-01-13 Excellent support and growth SurveyMonkey -
3017 Operations 2 3 2025-01-14 Need tools for remote work SurveyMonkey -
3018 Operations 4 4 2025-01-14 Work-life balance improved SurveyMonkey -
3019 Operations 3 3 2025-01-15 Average experience SurveyMonkey -
3020 Operations 1 2 2025-01-15 Unclear expectations SurveyMonkey -
8001 Legal 5 4 2025-01-18 Highly responsive leadership Legal Form -
8002 Legal 3 3 2025-01-18 Neutral on recent changes Legal Form -
8003 Legal 2 2 2025-01-18 Slow decision-making Legal Form -
8004 Legal 4 4 2025-01-18 Great collaboration Legal Form -
9001 Marketing 5 5 2025-01-19 Highly engaged team Marketing Survey -
9002 Marketing 4 4 2025-01-19 Clear communication from leads Marketing Survey -
9003 Marketing 3 3 2025-01-19 Open to feedback Marketing Survey -
9004 Marketing 2 2 2025-01-19 High workload Marketing Survey -

Deliverable Example

Sample output delivered by the Engagement Insights AI Agent:

Date Processed: January 22, 2025

Survey Period: January 6–19, 2025

Response Count: 40

Departments Covered: Operations, Sales, Human Resources, IT, Finance, Legal, Marketing

Data Sources: SurveyMonkey, Google Forms, HR Tool, Internal Forms, Email Surveys


Strategic Insights

This section outlines the primary forces influencing engagement across the organization, based on correlational analysis and thematic clustering of employee feedback.

Key Engagement Drivers (Positive Correlations & Root Causes)

  1. Leadership Responsiveness & Trust

    • Keywords: “Great leadership,” “Highly responsive,” “Supportive environment,” “Leadership listens”
    • Departments: Predominantly HR, Legal, Finance.
    • Impact: Correlated with the highest engagement scores (avg. 4.0–4.5) and manager scores.
    • Inferred Root Cause: Proactive communication, visible leader actions, established psychological safety within these teams.
  2. Communication Clarity & Feedback Openness

    • Keywords: “Clear communication from leads,” “Open to feedback”
    • Departments: Especially noted in Marketing & HR.
    • Impact: Strong correlation with both overall employee satisfaction and positive manager evaluations.
    • Inferred Root Cause: Effective team rituals, clear goal setting processes, managers actively soliciting and acting on input.
  3. Valued Recognition & Comprehensive Benefits

    • Keywords: “Great benefits package,” “Recognition” (even amidst stress)
    • Departments: Notably mentioned in Finance.
    • Impact: Appears to buffer against workload stress, maintaining moderate engagement despite pressure.
    • Inferred Root Cause: Well-communicated and competitive total rewards package, potentially effective local recognition practices.
  4. Supportive Team Collaboration & Growth Opportunities

    • Keywords: “Improving culture,” “Support and growth,” “Fast response times” (peer support)
    • Departments: Observed in IT and HR.
    • Impact: Fosters resilience and positive team dynamics.
    • Inferred Root Cause: Investment in team-building, accessible development resources, cultural focus on mutual support.

️ Pain Points & Risks (Negative Sentiment Clusters & Root Causes)

  1. Excessive Workload & Burnout Risk

    • Keywords: “Too much workload,” “High workload,” “Long hours and no recognition”
    • Departments: Operations, Marketing, Finance are hotspots.
    • Impact: Direct negative correlation with engagement, potential attrition risk, productivity drain. Intensified around Jan 13–15.
    • Inferred Root Cause: Mismatch between resources/staffing and demands, inefficient processes, poor project planning, or unrealistic deadlines.
  2. Tool Deficiencies & Infrastructure Gaps

    • Keywords: “Need updated tools,” “Need tools for remote work”
    • Departments: Primarily cited by IT & Operations users.
    • Impact: Hinders productivity, source of daily frustration, potential competitive disadvantage if widespread.
    • Inferred Root Cause: Underinvestment in technology, slow adoption cycles, lack of user input in tool selection, inadequate remote work infrastructure planning.
  3. Micromanagement & Lack of Role Clarity

    • Keywords: “Unclear expectations,” “Micromanagement issue,” “Need more clarity on goals”
    • Departments: Sales, Operations significantly impacted.
    • Impact: Strongly associated with the lowest manager scores (Sales avg. 2.0), erodes trust, stifles autonomy and initiative.
    • Inferred Root Cause: Ineffective management training, lack of standardized role definitions or KPIs, poor delegation skills, potentially high-pressure environment leading to controlling behaviors.
  4. Anomalous Negative Sentiment Spike (Jan 13–15)

    • Observation: A noticeable dip in sentiment and increase in stress-related comments during this mid-month period.
    • Impact: Indicates a potential recurring stressor or event impacting morale across multiple teams.
    • Inferred Root Cause: Likely linked to specific project deadlines, financial closing activities, organizational announcements, or cascading pressures. Requires further investigation correlating with internal calendars.

Quantitative Overview

Departmental Engagement & Manager Scores

Department Engagement Score (Avg) Manager Score (Avg) Key Insights & Notes
HR 4.0 4.5 Top Performer: Excels in leadership & communication.
Marketing 3.5 3.5 Strong communication, but faces workload peaks.
Legal 3.5 3.3 High leadership sentiment; potential process bottlenecks.
Finance 3.0 4.0 Recognition/Benefits valued; high stress from deadlines.
Sales 3.0 2.0 Critical: Role clarity & manager trust urgently needed.
IT 3.0 2.7 Tooling & remote support are primary concerns.
Operations 2.9 3.3 High Risk: Widest sentiment spread; workload & culture issues.
Org Average 3.2 3.3

Engagement Score Distribution (All Departments)

  • Average Engagement Score: 3.2 / 5.0
  • High Scores (4–5): 42% of responses (Concentrated in HR, Marketing, Legal)
  • Moderate Scores (3): 30% of responses
  • Low Scores (1–2): 28% of responses (Concentrated in Operations, Sales, IT) – Indicates significant pockets of disengagement.

Departmental Breakdowns & Recommendations

Detailed analysis and targeted action plans for each department based on survey feedback.

Operations

  • Key Issues: High workload/burnout risk, perceived toxic culture elements, micromanagement, unclear expectations, need for better tools (esp. remote).
  • Root Causes: Likely resource constraints, process inefficiencies, management style issues, outdated tech stack.
  • Feedback Examples:

    “Too much workload” | “Toxic culture” | “Micromanagement issue” | “Need tools for remote work”

  • Strategic Recommendations:
    1. Workload Analysis: Conduct a workload audit and process mapping exercise to identify bottlenecks and opportunities for redistribution or automation.
    2. Leadership Intervention: Implement skip-level meetings and targeted management coaching focused on trust, delegation, and communication. Address "toxic culture" comments directly via facilitated sessions.
    3. Tech Roadmap: Prioritize investment in modern collaboration and operational tools, involving end-users in selection. Pilot async work tools.
    4. Clarity Initiative: Launch "Role & Expectation Alignment" workshops with clear RACI charts and performance metrics.

Sales

  • Key Issues: Significant role ambiguity, lack of clarity on goals/KPIs, low trust in managers (reflected in lowest manager score), micromanagement.
  • Root Causes: Poor onboarding/training for roles, inconsistent management practices, lack of clear performance frameworks.
  • Feedback Examples:

    “Need more clarity on goals,” “Micromanagement issue,” “Unclear expectations”

  • Strategic Recommendations:
    1. Role Definition: Overhaul sales role descriptions, KPIs, and career path documentation. Implement during onboarding and regular check-ins.
    2. Manager Training: Mandate training for frontline sales managers focusing on coaching, trust-building, and motivational leadership (vs. directive/micromanagement).
    3. Feedback Mechanisms: Establish regular, structured feedback sessions between reps and managers focused on goals and development.

Human Resources

  • Strengths: High trust in leadership, responsive culture, highest engagement and manager scores. Seen as a positive environment.
  • Feedback Examples:

    “Best experience so far,” “Great leadership,” “Highly responsive”

  • Strategic Recommendations:
    1. Best Practice Sharing: Codify HR's successful engagement practices (communication cadence, feedback loops, recognition) and create templates/workshops for other departments.
    2. Peer Mentoring: Pilot an cross-functional engagement mentoring program led by HR team members for managers in struggling departments (e.g., Sales, Ops).

IT

  • Key Issues: Obsolete tooling hindering productivity, challenges supporting remote work effectively. Some positive cultural notes ("improving culture").
  • Root Causes: Legacy systems, budget constraints for upgrades, potentially reactive vs. proactive IT strategy.
  • Feedback Examples:

    “Need updated tools,” “Need tools for remote work,” “Improving culture”

  • Strategic Recommendations:
    1. Digital Enablement Partnership: Co-lead a task force with Operations to define and implement a digital workplace strategy, prioritizing user needs.
    2. Remote Readiness Assessment: Conduct a focused survey/assessment on remote work tool effectiveness and gaps. Launch a tool re-evaluation sprint based on findings.
    3. Showcase Improvements: Communicate IT's efforts and successes in cultural improvement and responsiveness to build on positive momentum.

Finance

  • Insights: Strong appreciation for benefits and recognition acts as a buffer. However, significant stress related to deadlines and workload impacts engagement. High manager scores suggest support despite pressure.
  • Root Causes: Cyclical nature of finance deadlines, potentially under-resourced during peak times, effective management cushioning some stress.
  • Feedback Examples:

    “Great benefits package,” “Leadership listens,” “Stress due to deadlines,” “High workload”

  • Strategic Recommendations:
    1. Workload Smoothing: Explore options for flexible deadlines or resource allocation during peak periods (e.g., Q2 close). Analyze workflows for efficiency gains.
    2. Amplify Positives: Continue to actively communicate and spotlight benefits. Gamify or enhance existing recognition programs linked to meeting demanding deadlines.

Legal

  • Observations: Leadership is perceived as strong and responsive. Minor frustration regarding the pace of decision-making or processes.
  • Root Causes: Necessary compliance/risk mitigation steps inherent in legal work, potentially complex approval chains.
  • Feedback Examples:

    “Highly responsive leadership,” “Supportive environment,” “Slow decision-making”

  • Strategic Recommendations:
    1. Process Streamlining: Review internal approval workflows for opportunities to streamline without compromising compliance. Implement transparent tracking where possible.
    2. Knowledge Sharing: Promote initiatives where Legal shares insights/guidelines proactively to potentially speed up reviews elsewhere.

Marketing

  • Highlights: Viewed as a highly engaged and collaborative team with effective communication.
  • Concerns: Experiences high workload peaks, similar to Finance and Operations.
  • Root Causes: Campaign-driven nature of work, potential misalignment between project pipeline and staffing levels.
  • Feedback Examples:

    “Highly engaged team,” “Clear communication from leads,” “High workload”

  • Strategic Recommendations:
    1. Resource Planning Review: Analyze campaign calendar against team capacity. Explore freelance/agency support models for peak times or adjust project timelines.
    2. Codify Communication Practices: Document and share Marketing's successful communication rituals (e.g., meeting structures, feedback cadences) as a potential model for other teams.

Final Recommendations

Synthesized recommendations for organizational and technology-driven improvements.

Org-Wide Initiatives

  1. Continuous Listening: Implement shorter, quarterly "Pulse Check" surveys focusing on key drivers/risks identified here (Workload, Clarity, Tools, Management Support) to enable faster response.
  2. Democratize Insights: Build and deploy accessible AI-powered dashboards (leveraging ZBrain) for managers and leadership, showing real-time sentiment trends (where feasible) and survey results.
  3. Empower Managers: Conduct training sessions for all people managers on interpreting engagement data/dashboards and translating insights into local action plans. Focus on coaching skills for Sales/Ops managers.
  4. Engagement Champions Network: Establish volunteer 'Engagement Champions' within each department to partner with HR and leadership on driving initiatives and fostering a feedback culture.

Technology-Enabled Next Steps

  1. Real-Time Monitoring Pilot: Consider piloting real-time, anonymized sentiment analysis tools (e.g., Slack integrations, email metadata analysis – ensure ethical/privacy compliance) for high-risk departments (Operations, Sales) to provide early warnings.
  2. HRIS Integration: Integrate aggregated ZBrain engagement insights directly into the primary HRIS/People Analytics dashboard for seamless access by HRBPs and senior leaders.
  3. Targeted Follow-up: Schedule a facilitated Q2 feedback forum specifically addressing the core issues raised (Workload, Tools, Clarity) inviting cross-functional participation. Use insights from this report to frame the discussion.

This report provides a data-driven foundation for strategic decision-making and targeted interventions aimed at enhancing employee engagement and organizational health.

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