ZBrain
Log in
Book a demo
Book a demo
Agents Product Matching Approval Intelligence Agent
Product Matching Approval Intelligence Agent Icon

Product Matching Approval Intelligence Agent

Streamlines proposal routing, guided review, and risk visibility to accelerate informed upsell and cross-sell approvals.

Upsell and cross-sell proposals often stall due to fragmented reviews, unclear ownership, and manual effort required to consolidate customer context, product fit rationale, and risk considerations. These inefficiencies slow revenue execution, increase approval fatigue across stakeholders, and create inconsistencies in decision quality due to non-standardized evaluation criteria.

The Product Matching Approval Intelligence Agent centralizes and orchestrates the full approval process for product expansion opportunities. It ingests structured data such as unified customer profiles, product eligibility rules, pricing and discount thresholds, and prior approval outcomes, along with unstructured data including proposal narratives, stakeholder feedback, and contextual documentation. Based on confidence scores derived from mapped rules and historical patterns, the agent routes standard, policy-compliant proposals directly to approvers. When exceptions arise, such as discount deviations or unclear product fit — the agent initiates a guided review workflow that consolidates relevant inputs, surfaces risks, and highlights points requiring human decision authority. LLM generated summaries provide a concise view of key considerations, enabling reviewers to evaluate proposals faster and with higher confidence.

By reducing back-and-forth communication, eliminating manual data gathering, and ensuring policy adherence, the agent materially improves process throughput and decision quality. Organizations benefit from faster approval cycles, consistent governance, and increased capacity for Account Growth teams to focus on strategic opportunities rather than repetitive coordination tasks. The result is a scalable, transparent approval process that accelerates revenue realization while maintaining compliance discipline.

Accuracy
TBD

Speed
TBD

Input Data Set

Sample of data set required for Product Matching Approval Intelligence Agent:

Proposal Review Package: PROP-2024-7712


Proposal ID: PROP-2024-7712
Customer: Apex Solutions
Account Manager: Sarah Chen
Date Submitted: 2023-10-26




1. Executive Summary


This proposal outlines an expansion of our partnership with Apex Solutions. It includes an upsell to the ProjectFlow Analytics Suite to enhance their project management capabilities and a cross-sell of our CampaignHub Platform to support their growing marketing team. This combined solution will provide Apex with an integrated project and marketing operations workflow.


2. Proposed Products & Financials






Item
Type
Annual Recurring Revenue (ARR)
Notes






ProjectFlow Analytics Suite
Upsell
$15,000
Premium Tier Add-on




CampaignHub Platform
Cross-sell
$25,000
New Product Line




Subtotal

$40,000





First-Year Discount
Discount
($6,000)
15%




Total Year 1 Value

$34,000









3. Stakeholder Feedback Log


Reviewer: David Miller (Finance)
Timestamp: 2023-10-27 09:15 AM
Comment: The 15% discount brings the gross margin on this deal to 48%, which is below our target of 55% for blended deals. However, given the strategic value of landing our first CampaignHub deal in this sector, I can approve it. We need to document this as a strategic exception.


Reviewer: Maria Garcia (Product)
Timestamp: 2023-10-27 11:30 AM
Comment: Good fit for the customer's stated needs. The integration between ProjectFlow and CampaignHub is solid, but will require 10-12 hours of professional services for setup. Has this been communicated and quoted?


Reviewer: Liam Davis (Legal)
Timestamp: 2023-10-27 02:45 PM
Comment: The proposed terms are standard, but the data integration with CampaignHub falls under GDPR. We need to ensure the client signs our updated Data Processing Addendum (DPA-v3.1). Otherwise, we are exposed.

Deliverable Example

Sample output delivered by the Product Matching Approval Intelligence Agent:

Proposal Approval Summary: PROP-2024-7712


Date: 2023-10-28
Proposal ID: PROP-2024-7712
Customer: Apex Solutions
Total ARR: $40,000
Recommendation: Approval with Conditions




1. Overall Proposal Synopsis


This proposal represents a strategic growth opportunity with Apex Solutions, combining a $15,000 ARR upsell (ProjectFlow Analytics Suite) and a $25,000 ARR cross-sell (CampaignHub Platform). The deal is flagged for review due to its blended nature and sub-target margin.




2. Synthesized Stakeholder Feedback


The agent has analyzed all stakeholder comments and synthesized the key points below.






Department
Key Finding
Sentiment






Finance
The 15% discount results in a 48% margin, below the 55% target.
Neutral





Approves the deal as a strategic exception to penetrate a new market segment.
Positive




Product
Confirms strong product-customer fit.
Positive





Identifies a requirement for 10-12 hours of unquoted professional services for setup.
Concern




Legal
Contract terms are standard.
Positive





Cites a critical compliance risk under GDPR related to data sharing.
High Risk








3. Automated Risk Analysis


Based on the proposal data and stakeholder feedback, the following risks have been identified and categorized:


    

  • 

    Compliance Risk: (High)
    

      

    • Proceeding without the client's signature on the latest Data Processing Addendum (DPA-v3.1) would violate GDPR and expose InnovateCorp to significant legal liability.
      • 

    

    • 

  • 

    Financial Risk: (Low)
    

      

    • The deal's margin is below the standard target but has been approved by Finance as a documented strategic exception.
      • 

    

    • 

  • 

    Operational Risk: (Medium)
    

      

    • Unquoted professional services for implementation could lead to customer dissatisfaction if not addressed upfront. This may impact the project's initial success and customer perception.
      • 

    

    • 





4. Final Recommendation and Next Steps


Approval is recommended, contingent on the fulfillment of the following actions:


    

  1. Legal: The Account Manager must secure a signed DPA-v3.1 from Apex Solutions before the deal is closed. This is a mandatory requirement.
    2. 

  2. Sales/Product: The Account Manager must clarify the need for 10-12 hours of professional services with Apex Solutions and update the quote accordingly.
    3. 



This summary and all related stakeholder comments have been recorded in the immutable audit log for this transaction.

Opportunity to impact key functional area KPIs

Revenue Acceleration
Process Cycle Time
Employee Productivity

By shortening approval cycles and improving decision consistency, the agent directly accelerates the time-to-close for upsell and cross-sell opportunities.

Accelerate Deal Approvals
  • Route standard, policy-compliant proposals directly to approvers based on confidence scores.
  • Generate concise LLM summaries of key proposal considerations for faster evaluation.
  • Centralize all stakeholder feedback and contextual documentation in a single view.
Improve Decision Quality
  • Surface potential risks and policy deviations requiring human review.
  • Ensure consistent evaluation of proposals against standardized business rules.
  • Leverage historical approval patterns to inform and guide current decisions.

By automating proposal routing and streamlining exception handling, the agent significantly reduces the end-to-end time required for deal approvals.

Automate Approval Routing
  • Ingest structured data like customer profiles and product eligibility rules automatically.
  • Calculate confidence scores to differentiate between standard and exception proposals.
  • Assign proposals to the correct stakeholders based on pre-set logic without manual intervention.
Streamline Exception Handling
  • Initiate guided review workflows for non-standard proposals that require oversight.
  • Consolidate all relevant inputs to simplify complex decision-making processes.
  • Flag specific discount deviations or unclear product fit for targeted evaluation.

By eliminating manual data gathering and coordination tasks, the agent frees up sales and review teams to focus on high-value strategic activities.

Eliminate Manual Coordination
  • Automate the gathering of customer context and product fit rationale.
  • Reduce back-and-forth communication by providing a single source of truth.
  • Free up Account Growth teams to focus on strategic opportunities rather than coordination.
Enable Faster Reviews
  • Present LLM-generated summaries for a quick overview of key considerations.
  • Consolidate unstructured data like proposal narratives and stakeholder comments.
  • Allow reviewers to evaluate proposals with higher confidence and less manual research.

Related Agents

Relationship Opportunity Prioritization Agent

Automatically identifies, prioritizes, and delivers high-value prospect engagement opportunities with tailored negotiation guidance for sales managers.

Prospecting Data Integrity Agent

Ensures prospect data quality by detecting errors, duplicates, anomalies, and compliance risks before records enter prospecting workflows.

Lead Prospecting Intelligence Agent

Aggregates, validates, enriches, scores, and segments contact data to support accurate, compliant lead prospecting.

Engagement Intelligence Agent

Identifies, evaluates, and ranks high-potential market opportunities through structured analysis of internal and external market data.

Market Research Intelligence Agent

Harmonizes and analyzes diverse research data to identify trends, relationships, sentiment, and insights.

Market Research Alignment Agent

Aligns stakeholder input with enterprise strategy and market data to produce clear, validated research objectives.