The Employee Feedback Reply Agent is a ZBrain-developed solution that helps organizations monitor and respond to employee reviews. It collects information across platforms like Glassdoor, Indeed, and Great Place To Work and other leading platforms. It is designed for HR and branding teams seeking to maintain consistent, timely engagement with feedback that directly impacts reputation and candidate perception.
The agent connects to public review platforms via API, continuously detecting new reviews. It uses natural language processing (NLP) to extract key themes, classify reviews and generate draft responses that align with the company’s tone and response guidelines. Responses are customizable and can be reviewed before posting, supporting approval workflows where needed.
By automating review tracking and response generation, the agent improves operational efficiency and ensures public feedback is addressed in a consistent and professional manner. It centralizes employer reputation management and helps organizations maintain a clear, responsive presence across high-visibility platforms.
Accuracy
TBD
Speed
TBD
Sample of data set required for Employee Feedback Reply Agent:
Glassdoor
Title: Great people, not enough room for growth
Rating: ★★★☆☆ (3/5)
Date: 2025-07-01
Review:I loved the team and the culture here, but after two years, it became clear there was little opportunity for advancement. Management is supportive, but promotions are rare unless you’re in certain departments.
Indeed
Title: Toxic environment
Rating: ★★☆☆☆ (2/5)
Date: 2025-06-28
Review:Management only cares about metrics, not people. Burnout is common and there’s zero support from HR. Would not recommend unless you're desperate.
GPTW
Title: Inclusive and empowering
Rating: ★★★★★ (5/5)
Date: 2025-07-05
Review:This is the most inclusive workplace I’ve ever been part of. Leadership truly listens, and there’s a genuine effort to create a culture where everyone belongs. I’ve grown so much here in the last year.
Glassdoor
Title: Average pay, solid benefits
Rating: ★★★★☆ (4/5)
Date: 2025-06-20
Review:The pay is okay but not outstanding. That said, the benefits package is really generous and makes up for it in many ways. PTO policy and healthcare are top-notch.
Indeed
Title: Too many reorganizations
Rating: ★★☆☆☆ (2/5)
Date: 2025-06-25
Review:It feels like we go through a restructure every 6 months. There’s no stability and it's hard to feel secure about your role.
Glassdoor
Title: Great for early career professionals
Rating: ★★★★☆ (4/5)
Date: 2025-07-02
Review:Lots of learning opportunities and good mentorship for junior staff. But once you gain experience, you’ll probably need to look elsewhere for career growth.
GPTW
Title: Amazing culture and leadership
Rating: ★★★★★ (5/5)
Date: 2025-07-03
Review:The leadership team is approachable and transparent. There’s a strong sense of purpose and collaboration. One of the best places I've worked at.
Indeed
Title: Poor work-life balance
Rating: ★★☆☆☆ (2/5)
Date: 2025-07-01
Review:You're expected to work long hours regularly. Even weekends aren't off-limits. Not sustainable in the long run.
Glassdoor
Title: Solid team, clunky tools
Rating: ★★★☆☆ (3/5)
Date: 2025-06-30
Review:The people here are fantastic, but the internal systems are outdated and slow. It really slows down productivity.
GPTW
Title: Proud to work here
Rating: ★★★★★ (5/5)
Date: 2025-07-04
Review:From the mission to the benefits, everything aligns with my values. I'm proud to be part of this organization and recommend it often.
Sample output delivered by the Employee Feedback Reply Agent:
Review 1
Platform: Glassdoor
Employee Feedback:I loved the team and the culture here, but after two years, it became clear there was little opportunity for advancement. Management is supportive, but promotions are rare unless you’re in certain departments.
Sentiment: Mixed
Themes: Culture, growth limitations, supportive management
Draft Response:Thank you for your feedback. We’re glad you felt supported by your team and leadership. We hear your concern about growth opportunities and are working to build more structured career paths across departments.
Review 2
Platform: Indeed
Employee Feedback:Management only cares about metrics, not people. Burnout is common and there’s zero support from HR. Would not recommend.
Sentiment: Negative
Themes: Burnout, leadership priorities, HR support
Draft Response:We're sorry your experience was not what we strive for. We're addressing employee well-being and HR responsiveness through new programs and training. Your insights are considered proactively.
Review 3
Platform: GPTW
Employee Feedback:This is the most inclusive workplace I’ve ever been part of. Leadership truly listens, and there’s a genuine effort to create a culture where everyone belongs. I’ve grown so much here in the last year.
Sentiment: Positive
Themes: Inclusion, leadership, employee growth
Draft Response:Thank you for your kind words! We're committed to fostering an inclusive, empowering environment and it’s wonderful to know it’s making a difference for you.
Review 4
Platform: Glassdoor
Employee Feedback:The pay is okay but not outstanding. That said, the benefits package is really generous and makes up for it in many ways. PTO policy and healthcare are top-notch.
Sentiment: Positive
Themes: Compensation, benefits, work-life
Draft Response:We’re happy to hear you find value in our benefits. Compensation reviews are ongoing, and we aim to stay competitive while supporting your overall well-being.
Review 5
Platform: Indeed
Employee Feedback:It feels like we go through a restructure every 6 months. There’s no stability and it's hard to feel secure about your role.
Sentiment: Negative
Themes: Restructuring, stability
Draft Response:We understand that frequent changes can create uncertainty. We’re focused on providing more transparency and continuity during transitions to support our teams better.
Review 6
Platform: Glassdoor
Employee Feedback:Lots of learning opportunities and good mentorship for junior staff. But once you gain experience, you’ll probably need to look elsewhere for career growth.
Sentiment: Mixed
Themes: Career stage support, growth plateau
Draft Response:We're glad you had a positive early experience with mentorship and development. We’re working to enhance long-term career paths to retain great talent at every level.
Review 7
Platform: GPTW
Employee Feedback:The leadership team is approachable and transparent. There’s a strong sense of purpose and collaboration. One of the best places I've worked at.
Sentiment: Positive
Themes: Culture, leadership, collaboration
Draft Response:Thank you for recognizing our efforts to build a collaborative and transparent culture. We’re proud to support teams that thrive on connection and purpose.
Review 8
Platform: Indeed
Employee Feedback:You're expected to work long hours regularly. Even weekends aren't off-limits. Not sustainable in the long run.
Sentiment: Negative
Themes: Workload, sustainability, work-life balance
Draft Response:Thank you for your honesty. We take work-life balance seriously and are reviewing workloads and schedules to help create a more sustainable working environment.
Review 9
Platform: Glassdoor
Employee Feedback:The people here are fantastic, but the internal systems are outdated and slow. It really slows down productivity.
Sentiment: Mixed
Themes: Team, internal systems
Draft Response:We're glad you enjoy working with your team. We hear your concern about tools and systems, and improvements are underway to boost efficiency and productivity.
Review 10
Platform: GPTW
Employee Feedback:From the mission to the benefits, everything aligns with my values. I'm proud to be part of this organization and recommend it often.
Sentiment: Positive
Themes: Mission alignment, pride, values
Draft Response:Thank you for being such a passionate advocate. We’re honored to have team members like you who connect with our mission and values so strongly.
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